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mass-market
or mass·mar·ket
[ mas-mahr-kit ]
adjective
- (of products) produced and distributed in large quantities and intended to appeal to the widest range of consumers.
verb (used with object)
- to produce and distribute to the widest range of consumers.
mass-market
adjective
- of, for, or appealing to a large number of people; popular
mass-market paperbacks
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Word History and Origins
Origin of mass-market1
First recorded in 1950–55
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Compare Meanings
How does mass-market compare to similar and commonly confused words? Explore the most common comparisons:
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Example Sentences
They built a mass market for cosmetics, a new American industry centered in midtown Manhattan.
From The Daily Beast
All use open-sourced, mass-market code—the earliest run in Flash, the more recent in JavaScript.
From The Daily Beast
The novel, which was published in 1963 as a mass market paperback, has none.
From The Daily Beast
Or, one might add, land a mass-market book contract, give a TED talk, and make more than few bucks consulting.
From The Daily Beast
But electric-vehicle technology is only now beginning to hit the mass market.
From The Daily Beast
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